THE PROBLEM - transformative innovation is hard.
There are plenty of compelling ideas. The hard part is getting internal support and resources from people who don’t have the time to learn how a set of disruptive forces are unfolding and why that’s such a great opportunity (or huge risk). If that’s your challenge, we can help.
Traditional corporate innovation tactics (incubators, accelerators, venture investing etc.) are effective at immersing you in fresh ideas, but they don’t help build internal alignment. Our unique approach is different and it’s well proven as a simple and effective way to build internal alignment on how the forces of disruption are unfolding and what to do about.
THE VALUE PROPOSITION - it all starts with a thesis-driven approach using FORCECASTING™ , a remarkably effective way (time & cost) to shed noise and build stakeholder alignment on how the forces with the greatest impact on your success are most likely to unfold, and as a result, where to place bets (and why).
A SIMPLE ADD-ON - Adding this simple step to your existing innovation program is easy and affordable, but the results can be transformative because it sparks exactly the sorts of discussion that today’s leaders need to stay ahead of the change-curve.
BENEFITS FORCECASTING™ is fast, cost effective and delivers several benefits:
- immediately actionable - cuts through the noise to identify next steps (core business + emerging opp’s)
- internal support - building alignment on how critical forces are unfolding helps reduce internal friction and free-up the resources you need to accelerate execution.
- differentiate your program - differentiation helps you expand influence & attract partners
- reduces risk by surfacing hidden assumptions and bias (so you can course-correct where required)
We are strategists. Its our job to help business leaders cut through the noise to identify opportunities for transformative innovation, but it’s also our job to help them build internal support so they get the resources needed to execute. We provide all of the traditional strategy services (innovation process creation / facilitation / session artifacts etc.), but FORCECASTING™ is our super-power and nothing excites us more than the impact we see when innovation leaders build this simple step into their program.
The FORCECASTING™ process is unique, the results are transformative (we can share plenty of evidence on that), it’s super efficient (time /cost) and it integrates easily with traditional approaches (incubators / accelerators / venture investing etc.). All of that said, we’re the first to admit that the approach is grounded in a few fresh assumptions… in the interest of transparency, we felt a bit of sharing was in order:
UNFAMILIAR = IMPROBABLE
As it turns out, we humans are hard-wired to assume that something 'unfamiliar' is ‘improbable’.
That’s a serious problem in a world where exponential forces determine what’s possible (and when).
The need to address this blind spot is the primary reason why we’ve spent over a decade working on the FORCECASTING™ process… it’s the most effective way we know to help senior leaders stay familiar with fast moving forces and disruptive thinking. Let’s face it, even the smartest guy in the room can’t connect missing dots.
by definition, anyone chasing a big idea must believe something about how the forces of disruption are unfolding... they have a thesis on ‘where the puck will be’ and they are placing a big bet on that thesis. Based on our experience, stress-testing the underlying assumptions and building stakeholder alignment around that foundational thinking is transformative. It sheds noise, hones the thinking, builds alignment, reduces friction, and improves organizational agility… not bad for a day’s work.
Disruptive innovation isn’t about today’s deadlines… it’s future focused. Today’s leaders need to keep their HORIZON-3 thinking well ahead of he change-curve, but transformative thinking can cause friction for current execution teams… FORCECASTING™was specifically designed to minimize that friction.
As we see it, our job is to help you shed noise, build alignment around a collective thesis and strategy, and to keep that alignment as the organization course-corrects in response to shifting forces and competition.
It’s not enough to perfect a thesis and strategy...
to deliver value as an innovation leader you need to proactively build stakeholder alignment to remove friction and accelerate execution. In our view, that’s not possible without adding in a formal/facilitated process to stress-test assumptions and build a collective thesis-based strategy.
We’ve had the privilege of working with some fantastic companies… here’s a few you might know: